“This Was Tough” Directing a KUN Music Video
▶ Find Inspiration and develop your ideas with Frame Set:
https://go.frameset.app/3RbjW6d
▶ About This Episode:
Director Simon Becks joins Dylan Hahn to break down a surreal Iceland-shot music video about a man stranded in a frozen wasteland who falls in love with a snow woman. Alongside co-director Folkert Verdoorn, Simon shares how the team turned a strange one-line concept into a massive practical shoot involving glaciers, handmade sleds, puppeteered snow creatures, and brutal conditions across Iceland. They get into worldbuilding, production design, collaboration, and the challenge of balancing emotional storytelling with a playful, cinematic visual style.
▶ Sources:
• Watch KUN - Colder
• https://www.youtube.com/watch?v=PUBLUpMw1pw&list=RDPUBLUpMw1pw&start_radio=1
• Connect with Simon Becks
• https://www.instagram.com/simonbecks_/
• https://simonbecks.com/about
• View on Frame Set:
• https://frameset.app/search/artist/kunn/colder
▶ "Colder" Music Video Credits:
Artist — Kun (@caixukun)
Directors — Folkert Verdoorn (@folkert.verdoorn) & Simon Becks (@simonbecks_)
Production Company — Magna (@magna.studios)
Executive Producer — Nnena Nwakod (@nnenakodo)
Producer — Biba Thomas (@bibabthomas)
Service Production Company — Nordur (@nordur)
Service Producer — Rúnar Ingi Einarsson
Director of Photography — Daniel Bouquet (@daniellucasbouquet)
Production Designer — Eggert “Eddi” Ketilsson (@eggertketilsson)
Gaffer — Siggi Bahama
VFX Supervisor — Jörundur Rafn Arnarson
Special Effects Supervisor — Freyr Ásgeirsson
Costume Designer — Sylvia Lovetank
Stylist — Lisa Jarvis (@lisajarvis)
HMU Artist — Sinh Vo (@sinhvo)
Editor — @nsaati1
Colourist — joppoindegrot (de_grot)
VFX Producer — Kim Bryde
Sound Design — David Coehorst (@davidcoehorst1000) & Andrés Aracena (@undres.a)
Stunt Coordinator — Jón Viðar Arnþórsson
▶ About The Reframed Podcast:
"Reframed" is a show that helps growing filmmakers learn from the creators behind inspiring new work, offering real insights, practical tools, and a stronger sense of connection within the film community.
▶ Chapters:
00:00 Intro
01:16 Welcome Simon Becks
04:33 The Reality of Shooting in Iceland
07:23 Moving a Massive Crew Across Glaciers
09:14 Building the Snow World
11:00 Bringing the Snow Woman to Life
13:10 Making Fake Snow in Iceland
14:09 Directing as a Duo
16:43 What Assistant Directors Actually Do
18:00 Creating the Volcano Shot
20:09 Finding Emotion in an Inanimate Object
22:27 The Ending and the Drone Debate
25:45 The Hardest Shot in the Film
28:21 Protecting the Vision in the Edit
33:03 The Secret Behind the Wardrobe
34:51 What’s Next for Folkert and Simon
36:46 Thank You Simon Becks
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